Global Network Masterclass

Delivered by Russell Dalgleish
Live from London
9th February 2023

Join Russell

Leverage

The Global Network Masterclass will show you how to utilise LinkedIn to deliver on your potential. Giving organisations and individuals the mindset & expertise to build their business community, create new opportunities and grow their brand like never before!

Show me how

By joining the Global Network Masterclass you will:

This isn't your typical LinkedIn training...forget stale PowerPoint presentations and overwhelming information. As a highly experienced speaker, Russell will inspire and move you into action, facilitate networking within the group, provide tailored advice for you and your business and most importantly give you the exact strategy he uses to position brands for global success. Here's a taste of what you can expect...

The Facts:

Hubspot found that LinkedIn is 277% more effective at generating leads than Facebook and Twitter.

Yet it is estimated that only around 3million users share content on a weekly basis (just ~1% of LinkedIn's monthly users) and they net the 9 billion impressions per month.

Russell Dalgleish understands the power of LinkedIn as someone who shares content and ignites conversation daily amongst his 35k+ followers. This Masterclass is an opportunity to learn from a LinkedIn pro on why & how to make the most of this platform.
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About Russell

Russell Dalgleish is often referred to as the Global Network Builder. He has extensive experience in creating connections and engaging communities to make an impact worldwide. As such he has been invited to share his expertise at conferences across the globe from the COMEUP (컴업) StartUp Festival in South Korea to the TEDx stage in London to speaking virtually at the United Nations in New York.

Russell has a thriving career as not only a serial entrepreneur but an investor, strategist, director and member of the Advisory Board at the Scottish Government’s CivTech® Programme and to the Board of Trade. He is Founding Managing Partner of the advisory group, Exolta Capital Partners, and Founding Chair of the Scottish Business Network (SBN) - the global network supporting Scottish business leaders to achieve international success. Russell has enjoyed the benefits of a highly successful international career in the technology sector and now focuses his efforts on supporting owners and boards of companies to devise and implement global growth strategies.

Through his extensive experience in diaspora engagement, Russell has come to believe that networking is the key to building a strong organisation and career. Through the Global Network Masterclass he's here to show you how.

As the addressable market for our products and services expands exponentially and globally it is clear that we require to build business models to accommodate this new paradigm.

Our customers wish to engage directly with our brand and the marketing models we have built for B2B and B2C sectors require to be adapted.

My experience has been that by building communities around our brand we can support this new customer demand and enhance our global competitive edge without incurring crippling costs and infrastructure overheads.

I have first-hand experience of this process through building a diaspora network for Scots which today has over 10,000 active participants across 73 countries.

"In August of 2022, I’ve had 0 posts on LinkedIn other than my resume. That needed to change. After meeting Russell, I was taught how to use LinkedIn and the first thing he told me was to make 1 post a day. Though it seemed like a daunting task, I was up for the challenge as I wanted to meet his expectations and prove to myself that I could master this platform. A month passed and I could clearly see the engagement rising on my posts...I learnt the types of content that has high impressions and the ones that don't. I’ve always known that Attention is the “oil” of this generation and I needed to get attention to open myself up to opportunities in the UK. 6 months has passed and now I am at 2200+ followers. Basically starting from scratch, I would say that I’ve come a long way and I am grateful for the network that I’ve built through this short amount of time. This is a fantastic platform that opens the door to a plethora of opportunities for your career and it would be a waste not to take advantage of it."

Ne Lwin

South East Asia Business Development Professional

Take action

Register your place at the Global Network Masterclass live in London on 9th February 2023.

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