Building Trust and Getting What You Want in Business

Last month Russell Dalgleish appeared as a special guest on the 'When It Matters Podcast'.

Key themes covered include:

🔹 The Power of Asking
Russell explains that many business owners hesitate to ask for support, introductions, or opportunities — even when such help could be transformative. He emphasises that clear, confident, purposeful asking isn’t a weakness but a strategic skill crucial for growth. (He has also authored a book called The Ask focused precisely on this idea.)

🔹 Building Trust in Business
A significant part of the conversation explores how trust plays a central role in sales, networking, and relationships. Russell argues that trust enables better outcomes because people are more willing to say “yes” when they feel understood, valued, and confident in the person asking.

🔹 Curiosity as a Growth Engine
Russell highlights how curiosity — asking deeper questions about customers, partners, and markets — drives insight and innovation. Rather than approaching business interactions transactionally, curiosity fosters genuine connection and understanding.

🔹 Practical Mindset Shifts
The episode also covers how reframing one’s mindset around asking and connecting can unlock opportunities. Dalgleish’s perspective encourages listeners to view networking not merely as exchanging business cards, but as solving real problems collaboratively.

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